Corn M 73 is an early bicolor sweet corn hybrid with a vegetation period of about 72-74 days. The plant features a strong, healthy compact structure, sturdy stalks, and minimal suckers, facilitating easy cultivation and maintenance. Each plant forms 1-2 uniform ears, the first located at a height of 50-55 cm. The ears have an average length of 20-22 cm and diameter of 5-6 cm, with 16-18 rows of large, attractive yellow-white kernels, giving them an appealing market appearance. The variety’s distinctive feature is its elite taste: the kernels are very tender, sweet, and juicy, retaining sweetness for a long time after harvest. This corn is ideal for fresh markets and consumption in fresh form. Thanks to its high germination rate and resistance to diseases and drought, M 73 adapts well to various climatic conditions, making it a universal choice for open-ground cultivation. To achieve high yields, planting density of approximately 55-60 thousand plants per hectare is recommended. Corn seeds M 73 are treated against fungal diseases and drought, further enhancing their resistance and quality. This hybrid combines high productivity, excellent taste, and reliability under various agronomic conditions.