Lubera

Lubera is a renowned Swiss-based horticultural company recognized for its innovation and commitment to excellence in the breeding and propagation of high-quality fruit plants. Founded by Markus Kobelt in 1993, the company has grown from a small nursery into a significant international player in the berry and fruit sector. With a strong focus on research and development, Lubera operates its own breeding stations where they systematically work on creating resilient, high-yielding, and flavorful plant varieties that cater to both professional growers and home gardeners.

The company maintains a significant geographical presence across Europe, distributing its products through a sophisticated online infrastructure and specialized logistics network. Lubera is widely respected for its expertise in small fruit production, particularly in categories such as raspberries and other perennial berry crops. By prioritizing genetic diversity and environmental adaptability, the company has built a reputation for reliability and deep scientific knowledge in plant science, ensuring that their gardening solutions meet the highest standards of vitality and consumer satisfaction.